HENRY - The human evolution news relay

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A. Dawn Shaikh in Usability News:

Participants were shown the email document in one of three fonts (Calibri, Comic Sans, or Gigi) (…) The participants were instructed to read the document carefully and then fill out a paper-based survey when finished reading (…)

The appropriateness of the typeface also affected the perception of the email author in that the email using Gigi created a perception of an author who is less professional, less trustworthy, and less mature. Finally, the typeface that was lower in appropriateness led participants to conclude that the author was a lower level trainee employee. When choosing a typeface for a document, the level of appropriateness should be taken into account in order to avoid sending unintentional messages.

Continue reading The Effect of Typeface on the Perception of Email

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A team of intrepid archaeologists (are there any other kind?) has apparently unearthed Lupercale, the cave where, according to mythology, a she-wolf nursed two young kids by the name of Romulus and Remus. This act of inter-specific altruism would enable them to go on to found the city of Rome.

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Nature’s reporting that some science publishers have hired Eric Dezenhall (who did PR for Enron among others) to fight the new Open Science movement:

the consultant advised them to focus on simple messages, such as ”Public access equals government censorship”. He hinted that the publishers should attempt to equate traditional publishing models with peer review, and “paint a picture of what the world would look like without peer-reviewed articles”.

Read more about the pathetic dying throes of a parasitic industry and then go support PLOS, whilst pondering the irony of Nature complaining about this.

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